Saturday, April 21, 2012

Google Over-Optimization Penalty: Is it Coming?

Is Google playing mind games again with the SEO community, or can webmasters really expect an over-optimization penalty in the near future? The rumors started when a Google exec announced a while back at SXSW that the search engine mogul was working on an algorithm update that would essentially penalize sites that were too heavily optimized for SEO. In other words, if you have completely over done it, you may have to start shaking in your boots. But do you really?